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WE23 Continuous Client Care: Philosophies, Tools, and Techniques for Better Understanding and Serving Your Clients CANCELLED
05/14/2008, 8:30 AM - 5:30 PM


Learning Units: 7.50-Advanced level

Training Units: 1.875-Training Area 1 (Programming)

Continuous client care (CCC) is more than client maintenance; it is a philosophy that integrates a client care culture firm-wide and merges marketing with your practice core of design and project management. CCC addresses the big picture-industry trends driving client care programs, understanding customer values, training and sensitizing professional staff-and specific details of client maintenance, client perception, and client service tools and programs.

Learning Objectives:
  • Identify fundamental components of client service programs in architecture firms
  • Evaluate and develop initial ideas for implementing or improving client surveys and process within participant firms, as well as identify the skills and resources required for further development
  • Apply communication skills and marketing tools to working situations and relationships identified by the class
Speakers: Theodore Sive, FSMPS, and William R. Strong, Assoc. AIA, FSMPS

WE23a Wednesday, 8:30 a.m.-5:30 p.m., $225 AIA Member
WE23b Wednesday, 8:30 a.m.-5:30 p.m., $295 Nonmember